Tag Archives: Instagram

storytelling

Brand Storytelling

Advertising today isn’t just by showcasing what a brand has to offer.
Brands today tell stories, not just of their product and brand but those that might move us, or have a social purpose. This is a strategic move from the traditional ways of advertising.
And I’m talking about not just posting on Instagram’s Story feature, which brands have leveraged on digital today, but of well thought of stories.

 

finally

Apple makes it to Instagram

Although not one of it’s first, but Apple has officially launched it’s Instagram account on August 7th 2017.
The once social media shy company, Apple finally succumbed to leveraging this marketing giant and decided to hop on the bandwagon like everyone else.
Extending it’s ‘Shot on Iphone’ campaign, Apple created posts, videos and Instagram Stories around this.
Encouraging users to post pictures with the #shotoniphone.

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Now an Elephant-Winning Agency!

We just got the Big Black Elephant for 
KYOORIUS CREATIVE AWARDS 2017!
It goes to the best of the best in our space.
Plus a Big Blue Elephant, 
and a baby elephant 
for Innovation in Digital Design.
It’s been a big National Win.
Against the big old guys in the
advertising business.
You may like to know what won us the 
the award for Innovation:
Fat feed Fashion.
FFF is ZERO’s own Fashion Label.
designed totally on Instagram,
borne out of our unique Instagram page @FatFeedZero.
Each picture on the Instagram feed 
links to another and tells its 
own unpredictable story.
The intrigue of how the images fall into place
interests designers, artists, creative individuals –
forming an engaged global community.
The community’s love for Fat Feed had to turn into
something tangible, which led to Fat Feed Fashion.

 Check it out here: 
http://zerobudgetagency.com/category/work/design/

2017-06-04-PHOTO-00000219

 https://www.youtube.com/watch?v=57p3oRxJw0M

 

 

 

 

 

 

 

 

 

 

 

 

 

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Fat Feed Fashion, Instagram to Instafashion

Born from ZERO’s Instagram page @FatFeedZero,
we present Fat Feed Fashion.
A one-of-its-kind contemporary fashion
label combining art and technology.
A fashion label designed using Instagram,
borne out of an unique Instagram page @FatFeedZero.
Each picture links to another and tells its 
own unpredictable story.
The intrigue of how the images fall into place
interests designers, artists, creative individuals –
forming an engaged global community.
The community’s love for Fat Feed had to turn into
something tangible, which led to Fat Feed Fashion.

fat

Building Instagram’s fattest feed

@FatFeedZero is growing to become Instagram’s fattest feed.
Every picture connects with the next to form one large growing image.
The feed is surreal, intriguing and addictive.
It is followed by some of the best creative minds in the world.
Followers often come back to the feed to find out what’s next.
 
Fat Feed has become a very useful resource for ZERO,
to connect with great creative talents across the world.
 
This feed has been written about by many blogs and media houses 
both in India and abroad such as DesignMilk, BoredPanda, 
Filter Copy amongst others.