All posts by Rashi Ray

greetings

Greetings!

How does your Brand greet people?

Do you sound like a
‘Hello, how are you?’
or
‘Whats up?’
or
‘I don’t like you much, don’t bother saying hello’

What tone do you speak in?
Is it approachable, uppity,
quirky, like-able, annoying, nagging,
fun?
How do you sound through
your ads, posts, films, press reviews?

Design is instinct.

When you design with
sharp strategy,
perfect logical thinking,
pre-tried methods,
you get a workable piece of design.
Maybe even a good piece.

But what is the magic ingredient in making it stick?
How do you make a piece of
design that change things. Change anything at all.

Maybe trust your instincts.
Ignore some of the logic.

The way we do things for you.

The way we do things for you.

Make your brand more human.
Solve your design problems.
Solve your communication problems.
Help you reach people.
Help you reach more people.
Invent new media for you, if necessary.
Invent new media for you, even if not necessary.
Think. Think again.
Throw out. Start again.
Build your product with you.
Criticise.
Create.
Change.
Change again.
Work very fast.
Slow down, to think.
Expedite everything.