All posts by Rashi Ray

Instagram image of Fat Feed - Zero Budget Agency


We’re lucky to work with a few game-changing clients who have built disruptive products.
StockWise, a product we’ve named, help build its brand and market, is pretty genius.
It’s a SAAS product, an app that helps retailers buy right stocks at the right time.
What that means is, it saves a lot of money from being stuck in dead stock and helps make higher profits, quicker.
This app saves retail chains crores of rupees.
It’s phenomenally easy to use. In fact, you don’t need to be literate to use the app.
Also very affordable. Any small or medium retail store in India could afford it!
That means more successful small and medium retailers in the future!


Baroma Sirona Hospitals

The first multi speciality startup hospital in the outskirts of Kolkata. Functioning with a team of eminent doctors and professionals, located in rural India, right at the junction of East and West Minidipur district on NH6 in Panskura. Set to become the largest hospital in the four western districts of West Bengal and soon to have three chains



RUCKUS is a new brand of an energy drink. It bottles itself in a wacky can that has a eccentrically designed name on it. Made for a tribe of people who live between being wise hippies and and unwise  professionals. And other offbeat ones like them.

ads n economy

Effect of advertising on economy

Advertising helps people and nudges them to basically buy more.
It educates the consumer about the product, why it is better, it’s uses etc.
By encouraging increased spending, it helps the economy to grow.
In a recessional economy you might find a downward momentum in advertising in order to cut costs buy marketeers. But at the same time it is also possible to find another marketeer increase advertising spend in order to grab the market and surpass the competition.



A nationwide public movement and awareness against women trafficking. Over a million girl children are unaccounted for in the Indian population because they trafficked. They are missing!


Fat Feed Fashion

From Instagram to InstaFashion.
Fat Feed Fashion, our fashion label borne out of our Instagram page Fat Feed Zero.
Clever usage of imagery form prints for our clothing line.
It’s even won us an award from Kyoorius, for innovation in design in 2017.