Cliche or simple ideas?
Sometimes cliché ideas and simple ideas are mistaken to be the same. In fact, they couldn’t be more different. Cliché ideas are those that are over used a million times. Those that are repeated time and again. Simple ideas need not be cliched. They can be good simple ideas as well. But cliché ideas are […]
What and why is it important to be a focussed brand.
What and why is it important to be a focussed brand.A brand that tries to please everyone and lacks having a main focus is starkly different from one that stands for something. That knows exactly why it is wanted by people. Most brands should meticulously choose what they want their main focus to be even […]